What’s going on here? Here’s a fine example of landscaping in action by Winkler’s Lawn Care & Landscape. At first, the tripod holding the laser may appear like a camera stand used by a film crew. In some cases, we may have a camera staged to track a project, but obviously in this landscape action shot the tripod is just a laser.

Odds are if we are on your property you’ll see our crew taking a few moments during the job to set up a camera. We may pause and to a few takes explaining what it is we are doing as we perform a particular activity for a project. We may also get some video or photos of our team interacting with customers and one another.  We do these things for many reason and these go beyond just some witty post on social media.  

One reason in particular is that by visually documenting the progress of a job, we are able to teach future generations of landscapers. Winkler’s Lawn Care & Landscape even has an education website of it’s own dedicated to training staff. 

Another reason we do this is that it makes our team more relate-able across multiple methods of social media. Sure, we may just be landscapers, turf guys, mowing dudes or whatever you label it… but we’re still people, not robots. When we capture goofy stuff during the day, we’re able to set our landscape team apart from other landscape companies out there. This has been a great social media tool to attract new folks to the team in terms of employment and also as clients. 

The videos we post on social media have also helped us improve the way we complete a landscape job. When we come to the table with a landscape bid or estimate for a patio… we know what it takes each step of the way. We’ve been able to capture standards to prove our landscape production rates taking what could be a “guess-estimate” into something more concrete. We like to think this is one of the things that makes our landscape team more professional!

So, through the winter months, we had a blast creating social media content for us landscapers on the website, facebook, instagram, and on youtube. As we move forward, there will be even more to come. 

If you find yourself having time to kill and are a fan of Winkler’s Lawn Care & Landscape check out our youtube channel here: https://www.youtube.com/channel/UCUwD2cnpU41m1nKI55dLV3Q

Facebook: https://www.facebook.com/WinklersLawnCareKC/